Believe it or not, the holiday season can be a great time to sell your home and is often overlooked as a prime time to sell. Although there may be fewer buyers in the market, the people who are looking are much more serious about finding a home within a specific timeframe, especially this year due to the pent-up demand and the lack of inventory in the market.
Below are a few tips if you're selling your home during the holiday season, to help you sell quickly, and for top dollar.
Simple staging for the holidays.
Homes can look their BEST during the holidays, but it’s important not to go overboard. Think clean and cozy. Too many decorations or anything too large can distract buyers and make your home feel too crowded or cluttered. Minimizing décor will make your home feel more spacious. It is also a good idea to avoid offending buyers by opting for general decorations rather than items with religious themes.
Focus on curb appeal.
During these winter months, your lawn may not be that lush green that it usually is during the summertime, and your trees may be barren. Add a fresh coat of paint where needed, get a new festive welcome mat, hang a wreath on the front door, add fresh mulch to the flowerbeds, and make sure all of your shrubs are trimmed.
Pricing your home correctly is crucial whenever you decide to sell, and the holidays are no different. Listen to your agent, as they are the local expert. They will compare similar homes that have recently sold with similar features and benefits to land on a price. It's important not to overprice your home expecting a lower offer, as that can backfire badly.
Get professional photos & video.
Have photos / video taken before your holiday decor is on display. Make a good first impression by getting lots of flattering, high-quality photos of your home. Most people are starting their home search on their phones, so professional photography is crucial in making an impact.